GIFT PROGRAMS

A card-based customer acquisition program is a simple and effective way to increase sales, create marketing opportunities, and generate new customers. Our stored-value gift program provides a full range of program services and support that can be customized to suit your business objectives:

Increase your bottom line.

Keep the money in your stores.

Increase store traffic.

Create great impulse purchase opportunities.

Increase overall marketing opportunities.

Reduce accounting and administration costs.

Reduce gift certificate fraud, shrinkage and duplicate use.

Custom cards have a higher perceived value than paper.

Gift cards can be branded with your logo or design.

Denominations can be pre-set, flexible, or a combination of both. Cards are activated at time of purchase and their value decreases as they are used. Activation and redemption occur in real-time by POS terminal. If you choose, cards can be re-useable and customers can add dollars to their card in the restaurant or online.

¹ J.C. Williams Group. “Gift Cards Are Here to Stay-Why Retailers should take them more seriously!” 2004
² OminCan National Telephone Survey, May 2004. Completed by Leger Marketing